Fetch is an on-demand car renting service by Buckinghamshire-based British start-up Imperium Drive that will deliver remote-controlled driverless vehicles directly to the customer’s door. While the service is expected to be launched in all major urban areas and key public transport interchanges like airports and railway stations across the UK soon, it will first be introduced in Milton Keynes. Although the system is not fully autonomous yet, there is an expectation that full automation will eventually allow it to fully replace private car ownership in the future. Currently, there are four cars in the Imperium Drive fleet, operating within a four-mile radius of the Milton Keynes city centre hub.

Customers can hire a car through the Fetch app and choose when they need it and for how long. Once all the information has been fed into the app, a remote operator-controlled electric vehicle is then dispatched and delivered to them.