Qualcomm (NASDAQ: QCOM), the top mobile chipmaker in the world, generates most of its revenue from the smartphone market. But it’s also been diversifying into new markets, and connected cars are a top priority.
Qualcomm’s Snapdragon Automotive modems link cars to 4G and 5G networks, and its Snapdragon Automotive Platforms bundle those modems with a CPU, Bluetooth, Wi-Fi, USB, GPS, and audio connections to support infotainment and navigation systems…
NVIDIA’s Tegra chips originally competed against Qualcomm’s Snapdragon chips in the smartphone market, but Qualcomm eventually conquered the market.
NVIDIA abandoned smartphones, but it didn’t abandon Tegra. It pivoted the ARM-based chipset toward high-end automakers instead, which convinced Audi, its subsidiary Lamborghini, and Tesla Motors to install Tegra-powered infotainment and navigation systems in select vehicles in 2012.