One surefire way to get that message across is to give people an EV experience, according to Pam Fletcher, the chief engineer for EVs at General Motors (GM). “The people that have owned and lived with EVs can understand it, they’ve seen how the vehicles work for them, It’s part of the learning curve and more people will understand it over time,” she said. “It’s hard to explain to people the benefits if they haven’t had that experience.”