T3 Webinar Overview – Effectiveness of Disseminating Traffic Messages on Dynamic Message Signs

This webinar will discuss how to present DMS messages effectively that could be easily comprehended by drivers. The discussion will include the effectiveness and safety of traffic and non-traffic related messages displayed on DMS. The webinar will also discuss how graphic-aid messages help the drivers better understand the messages and how New Jersey Turnpike Authority (NJTA) uses full color/full matrix DMS to enhance its traveler information program.