The company’s systems gather driver and vehicle data from disparate automakers and original equipment manufacturers. It then normalizes the data, so different organizations can use it to learn more about drivers collectively, or reach them with new products and services. Otonomo has raised $12 million in venture funding to scale its technology and business. Bessemer Venture Partners led the round, joined by StageOne Ventures, Maniv Mobility and LocalGlobe. Along with the venture funding, Otonomo announced that Steve Girksy, a former vice chairman of GM, and Mary Chan, a former general manager of OnStar, have joined its board of advisors. Andy Geisse, who previously ran AT&T Business Solutions, joined Otonomo’s board of directors, as well.