GreatCall, a technology company that provides products and services to enable older adults to remain independent, has teamed up with Lyft to provide on-demand and scheduled rides for its customers in five pilot markets. The service works with GreatCall’s Jitterbug phone, a cell phone designed to be easy to use for older adults, with a simple interface and health care apps.
The new service allows GreatCall customers to dial a live operator and get an on-demand or scheduled ride without needing to download and navigate the Lyft app. Expanding accessibility to easy-to-use and on-demand transportation to seniors is quickly becoming one of the hottest trends in health care and technology, as evidenced by recent home care companies, including 24Hr HomeCare, making the jump into this type of transportation.