“The U.S. stands at the crossroads of the largest technology shift in personal transportation in its history,” says principal researcher Kirk Brown, Plug In America’s director of strategic partnerships.
During 2014, Plug In America researchers assessed overall promotional efforts for EVs by interviewing key stakeholders across industry, government and allied organizations.
“The question ahead is how do we capture this early market growth and deliver the benefits of these vehicles to all consumers, everywhere,” Brown said.