Two new senior executive positions – Chief Safety Officer and Chief Security Officer – have also been created to see through both user safety and data security of Didi’s platforms, while teams such as emergency response, local government coordination, and external advisory teams are enlarged to spur efficiency and timely response.
Unlike the other super apps out in the market, Didi is laser-focused on transportation. It seeks to become the transportation app that can provide all possible forms of transport for the consumer.
The Beijing-based ride-hailing mammoth operates under a trident structure which consists of ride hailing, automobile, and smart transportation. All of these work seamlessly together for Didi to provide optimal transportation methods for the user, whether it be via ride-hailing, bike-sharing etc. Didi drivers, on the other hand, will have their needs taken care of on Didi’s automobile solutions platform.
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