But for all of the other business types examined, bikers actually out-consumed drivers over the course of a month. True, they often spent less per visit. But cyclists and pedestrians in particular made more frequent trips (by their own estimation) to these restaurants, bars and convenience stores, and those receipts added up. This finding is logical: It’s a lot easier to make an impulse pizza stop if you’re passing by an aromatic restaurant on foot or bike instead of in a passing car at 35 miles an hour.
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