Cities paint the way to safer streets

The results speak for themselves. A project in Baltimore installed curb extensions near a school where cars had been recorded at speeds as high as 85 mph. Before the artwork, only 37% of drivers would yield to pedestrians; afterward 78% yielded to people on foot. Similarly, at a neighborhood intersection in Kansas City rife with illegal speeding, colorful curb extensions reduced traffic speeds by 45%. And the art affects how people feel about crossing the street: After a vibrant intersection mural was installed near an elementary school in Durham, the percentage of people who felt unsafe crossing fell from 85% to just 6%…

New opportunities continue, as Bloomberg Philanthropies readies an announcement of the next round of Asphalt Art Initiative grantees in the United States, Canada, and Mexico, in the fall. In the meantime, the Asphalt Art Guide and other learnings compiled from asphalt art pioneers can help cities shape their own asphalt art programs without reinventing the wheel.