Canadian toll road trials 3M’s ADAS-optimized AV-ready pavement markings

The initiative is part of the 407 ETR Living Labs program of innovation, promoting safety and next generation transportation, with the trials designed to ensure new technologies are implemented safely and effectively. White painted markings have traditionally helped delineate the road surface to help drivers stay in their lane. The new high-viz tape lane marking technology being put onto the road by 407 ETR will now help ensure both humans and machines can accurately judge their position on the pavement. The previous generation of lane markings are on the road eastbound from Highway 427, with some being traditional white paint and the rest being contrast tape markings.