Blue Cross Blue Shield Will Offer Customers Free Lyft Rides

“We’re trying to remove the barrier for patients to need to have a smart phone,” said Gyre Renwick, Lyft’s head of healthcare partnerships.

Instead, it all will happen through your doctor. If you’re eligible, have Blue Cross Blue Shield and need a ride, your doctor’s office will see that transportation is a covered benefit when they book your appointment. It can then schedule a Lyft ride in either direction. Patients can also ask their doctor’s office to set them up with a Lyft ride on demand.