“When it comes to connected cars, there is no safety without security,” BlackBerry’s global head of sales, Carl Wiese, said in an Oct. 24 statement. “BlackBerry’s cybersecurity consulting practice builds on decades of experience in information security, data protection and cyber-resilience to support our clients in protecting their most valuable assets.”

In its release, BlackBerry made it clear it considered the automotive industry an especially valuable customer for its new service, noting that cybersecurity has become top of mind for today’s automakers modern cars incorporate new technology and become ever more connected.