Automakers need to add more technology to stay on the minds of millennials, panelists agree

Automakers have a lot of catching up to do when it comes to the millennial generation (those who were born between 1980 and 2000). Research indicates that today’s young people are more interested in handheld devices like the iPod and the iPhone than cars. Panelists at the first-ever Society of Automotive Analysts’ (SAA) Technology Outlook Conference said that carmakers will have to make it possible for millennials to update their social media pages from their vehicles. The challenge is that automakers need to add technology, but do it in a way that reduces driver distraction.