Dive Brief:
Results from a survey of more than 1,000 U.S. residents revealed that public transit is underutilized, with only 19% of respondents using it every week.
The survey, conducted by London-based technology company Masabi, found people are willing to combine ride-sharing with public transit options, with 35% already doing so on an occasional basis.
Convenience is a top priority for riders, and even minor improvements to increase convenience can boost ridership of public transportation.
More>>