Ford said on Tuesday it has launched a pilot delivery program in Miami with Domino‘s, and next month will add goods delivery startup Postmates. The automaker said it is developing a revenue-sharing model with its partners, for whom it will provide fleet-management services.
The company’s business model is different from the one being developed by GM, which last fall said it would launch its own commercial ride sharing service with self-driving vehicles in 2019.
Ford plans to provide a self-driving vehicle service to multiple partners, who in turn would offer it to their customers under their own brand names. A Lyft customer, for instance, could schedule a ride from a Lyft mobile phone app in a Ford self-driving vehicle.